The Roots Team

Ruth Ibegbuna Headshot

Ruth Ibegbuna
Founder & Director
Hiya. I am a restless northern soul who often despairs at the level of social inequality in this country. I’ve decided to stop shouting at Question Time and try my hand, with others, to do something practical to help knit communities closer together. I have way more ideas than is healthy for any functioning adult but I also have hope in humanity and a belief that things can and must get better.

James Appleton
Director, Strategy
Token southerner. John Major once thought I had sung to him in a choir but I hadn’t. I eat life-threatening quantities of Haribo and pizza and make unnecessary jokes when Kerry and Ruth are trying to be serious. Most of my career has been in charities and I love that feeling of finding a solution to a problem people have. I’ve also spent my life with people from across the socioeconomic spectrum, and the different life experiences of them all tells me we need to do more to bridge the divides.

Ruth Ibeguna Headshot

Kerry Whitelegg
Director, Operations
Hi! I’m a born and raised Manchester girl, grew up on a council estate with just Mum and 3 sisters, I went to a public school and went straight into work at 16.  Having recently moved back home to Manchester after a 6 year stint living and working in Essex and London, and finding myself spending time with people who actively discuss politics, class and inequality, I have been able to recognise the stereotyping on both sides, often down to a simple lack of opportunity to experience anything other than our own bubble, outside of media representation.

This is where a project like Roots becomes necessary.